Episode 32 : How to Build an Audience for Your Product with Craig Rettew
In this episode of the Predictable Designs Podcast I speak with electrical engineer Craig Rettew about how to build an audience for your product when you have no prior online marketing experience.
Craig is an amazing electronics engineer (and expert in the Hardware Academy) but he is relatively new to online marketing, but realizes the importance of building an audience for your product as early as possible.
We discuss online marketing, audience building, and crowdfunding. If you are new to any of these topics then you will not want to miss this episode!
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Craig Rettew
Links mentioned in the show:
Craig’s personal website
Craig’s engineering services website
The Hardware Academy
Other content you may like:
- Episode #28: Marketing Lessons Learned with Fraser Vaage, Founder of Snik
- Episode 30 : How to Execute Quickly with Miguel Hernandez of Palocam
- Episode 31 : Product Simplification, Marketing, and Crowdfunding with Miguel Hernandez of Palocam
- Q&A: Reducing Manufacturing Costs, Increasing Sales, and Funding Options
- Episode 33 : How to Validate the Market for Your New Product with Ivo Kalburdzhiev of CreatorClub
Thinking for all your support
Thinking about the niche for the stomp switch, it would suit people who don’t want to take their hands off the keyboard: like gamers. Or people who are doing graphic design while listening to music.
Great suggestions Tamara! I’ll make sure Craig sees these suggestions. Thanks for listening!